Introduction
We respect the privacy rights of all users and are fully committed to protecting your personal information and data security. This Privacy Policy clearly explains how we collect, use, store, protect, and disclose personal data when you browse, visit, and place orders on our website. This policy applies to all visitors, registered users, and customers who use our website and related services.
Information We Collect
We only collect necessary personal information to provide stable and high-quality shopping services to users. The types of information we collect include personal data you actively submit and passive data generated during website access.
Personal Identification Information: Name, valid contact information, delivery address, payment-related billing information, and other details required to complete order processing and product delivery.
Non-Personal Technical Information: Device type, browser information, website access pages, browsing duration, IP address, and anonymous browsing data. This information cannot be used to identify individual users and is only applied to website operation analysis and experience optimization.
How We Use Your Information
All collected user information is only used for legitimate service purposes and will never be misused or arbitrarily disclosed. The main usage scenarios are as follows:
To process, confirm, ship, and follow up your orders, ensuring smooth completion of product delivery and after-sales service;
To verify user identity, complete transaction verification, and ensure secure and compliant order transactions;
To optimize website functions, product display, and user browsing experience, improving our service quality continuously;
To respond to user consultation, after-sales requests, and policy-related inquiries, providing timely and effective customer support;
To comply with applicable legal requirements, industry norms, and regulatory obligations.
Information Protection & Security
We adopt standardized technical and management security measures to protect your personal data from unauthorized access, disclosure, tampering, loss, or illegal use. User payment information and sensitive personal data are encrypted and protected during storage and transmission. We strictly restrict internal data access permissions to ensure user information security.
Information Sharing & Disclosure
We do not sell, trade, or rent your personal information to any third parties for commercial purposes. We only share necessary user data with authorized third-party service providers under the premise of user authorization and legal compliance, including logistics service providers and payment service institutions, who only process user information to complete corresponding service support work and are bound by strict confidentiality agreements.
We may disclose user information when required by laws, regulations, or official legal procedures, or to protect the legitimate rights and interests of our website, users, and the public.
Data Retention
We retain your personal information only for the period necessary to fulfill the service purposes for which the information is collected or to comply with legal and regulatory requirements. After the data retention period expires, we will automatically delete or anonymize your personal data in a secure manner.
User Rights
You have the right to view, correct, and request the deletion of your personal information stored on our website. You may also withdraw your data authorization at any time. If you need to exercise your data rights, please submit your request through the official contact channel on the Contact page. We will verify your identity and respond to your request in a timely manner.
Children’s Privacy
Our website and products are oriented to adult baking enthusiasts and commercial users. We do not intentionally collect personal information from minors. If you are a guardian and find that your minor child has provided us with personal information without authorization, please contact us in time, and we will delete the relevant data immediately.
Policy Updates
We reserve the right to update and adjust this Privacy Policy according to service upgrades and legal requirement changes. Any updated policy will be posted on this page. Your continued use of the website services after the policy update constitutes your recognition and acceptance of the latest terms.
Contact Us
If you have any questions, doubts, or suggestions regarding this Privacy Policy and personal data protection, please contact our customer support team through the official channel on the Contact page.